49th PARIS World Congress on “Marketing, Education, Social Sciences & Humanities” (WMESH-25)

Call for papers/Topics Topics of interest for submission include any topics related to: I. Marketing - Digital Marketing: - Social Media Marketing (strategies, analytics, influencer marketing) - Content Marketing (creation, distribution, storytelling) - Search Engine Optimization (SEO) and Search Engine Marketing (SEM) - Email Marketing and Automation - Mobile Marketing - E-commerce and Online Retail - Data Analytics in Marketing (big data, AI, machine learning for insights) - Digital Advertising (programmatic, native, video ads) - Customer Relationship Management (CRM) in the digital age - Consumer Behavior: - Consumer psychology and decision-making - Cultural influences on consumption - Neuromarketing - Brand loyalty and engagement - Ethical consumerism and sustainable consumption - Strategic Marketing: - Brand Management and Branding Strategies - Marketing Communications (integrated marketing, advertising, PR) - Market Research and Segmentation - Product Development and Innovation - Global Marketing and Cross-cultural Marketing - Marketing Ethics and Social Responsibility - Marketing in specific industries (e.g., tourism, healthcare, non-profit) - Emerging Trends in Marketing: - AI and Marketing (personalization, automation, predictive analytics) - Virtual Reality (VR) and Augmented Reality (AR) in Marketing - Metaverse Marketing - Web3 and Decentralized Marketing - Sustainability and Green Marketing II. Education - Educational Technology (EdTech): - E-learning and Online Education - Blended Learning Models - Gamification in Education - AI in Education (personalized learning, intelligent tutoring systems) - Virtual and Augmented Reality in the Classroom - Digital Literacy and Citizenship - Curriculum and Instruction: - Curriculum Development and Innovation - Pedagogical Approaches (e.g., active learning, project-based learning) - Assessment and Evaluation Methods - Differentiated Instruction - Teacher Education and Professional Development - Inclusive Education and Special Needs Education - Educational Policy and Administration: - Education Reform and Policy - Higher Education Management - Educational Leadership - Funding and Economics of Education - Quality Assurance in Education - Psychology of Education: - Cognitive Development and Learning - Motivation and Engagement in Learning - Educational Psychology Research - Student Well-being and Mental Health in Education - Global and Comparative Education: - International Education Systems - Cross-cultural Perspectives on Education - Education for Sustainable Development (ESD) III. Social Sciences - Sociology: - Social Inequality and Stratification - Urban and Rural Sociology - Family and Gender Studies - Sociology of Culture - Social Movements and Collective Action - Global Sociology and Development - Psychology: - Cognitive Psychology - Developmental Psychology - Social Psychology - Clinical and Counseling Psychology - Organizational Psychology - Cross-cultural Psychology - Neuroscience and Behavior - Political Science: - Political Theory and Philosophy - International Relations and Global Governance - Comparative Politics - Public Policy and Administration - Democracy and Authoritarianism - Conflict Resolution and Peace Studies - Economics: - Microeconomics and Macroeconomics - Development Economics - Behavioral Economics - Environmental Economics - Public Finance - Labor Economics - Anthropology: - Cultural Anthropology - Archaeology - Linguistic Anthropology - Biological Anthropology - Ethnography and Fieldwork Methods IV. Humanities - History: - Specific Historical Periods and Regions - Social and Cultural History - Political and Economic History - Digital Humanities in History - Public History and Memory Studies - Literature and Languages: - Literary Theory and Criticism - World Literatures and Comparative Literature - Linguistics and Sociolinguistics - Translation Studies - Creative Writing - Digital Philology - Philosophy and Ethics: - Metaphysics and Epistemology - Ethics and Moral Philosophy - Political Philosophy - Philosophy of Mind - Aesthetics and Philosophy of Art - Applied Ethics (e.g., bioethics, business ethics) - Arts and Culture: - Art History and Criticism - Music and Performance Studies - Film Studies and Cinema - Visual Arts and Design - Cultural Studies and Identity - Museum Studies and Heritage Preservation - Religious Studies and Theology: - Comparative Religion - Religious Texts and Traditions - Sociology of Religion - Religion and Ethics V. Interdisciplinary and Cross-Cutting Themes - Digital Humanities/Social Sciences: The impact of technology on research, teaching, and cultural production in these fields. - Sustainability and Climate Change: Addressing environmental challenges through the lenses of marketing, education, social sciences, and humanities. - Globalization and Cultural Exchange: The impact of interconnectedness on societies, economies, and cultural identities. - Social Justice and Human Rights: Exploring issues of equality, equity, and human dignity across various contexts. - Methodologies and Research Methods: Qualitative, quantitative, and mixed methods approaches relevant to all fields. - Policy and Practice: Bridging academic research with real-world applications and policy implications. - Communication Studies: The role of communication in all these domains, including media studies, public relations, and strategic communication.